Boardroom Matters

Boardroom Matters is an annual magazine published for the EY Non-Executive Directors (NEDs) Network.

Moving away from the standard approved EY template required buy-in and sign-off by the Head of Marketing. The cover of the magazine and use of serif type were the most “off-brand” elements of the design.

The proposed designs were first presented to the wider Design Team for critique and discussion around the benefits versus the risks of breaking some Visual Identity Guidelines. The designs were then revised and presented to the Head of Marketing and finally the two Partners in charge of the NEDs network.